Building a custom, trademark-ready brand for your trampoline park is part art and part science. The art form deals with the “look” of your brand, and includes everything form color schemes to logos, to compelling and inviting welcome desks and common areas.
The “science” of branding and marketing involves a bit of psychology to make your brand memorable and exciting to potential clients. You want them to be able to tell at a glance that an ad or billboard belongs to your business, just like the sight of a Clydesdale horse evokes the image of a certain beverage.
Our in-house marketing team is expert in help you build just the right brand and message to promote your trampoline park. Branding starts with logos and colors.
We’ll brainstorm with you through the concept stage, and develop compelling and evocative logos and color schemes that will be carried out throughout your business. Consistency is key with marketing, and you want to use consistent colors and styles in all your print and online materials, as well as inside your trampoline park.
Once we have determined the colors and logos, we will sit down with you and work extensively, and in tandem with the trampoline design engineers, to develop 3-D renderings of all areas of your trampoline park, from the front entry to the snack areas, jumping zones, and even bathrooms.
With these renderings, we will plot out the design features, from the colors of your trampolines and mates, to the walls, ceilings, and other architectural features. We’ll carry your branding throughout the building , and also plan for artwork, banners, and other visual effects that will set your trampoline park apart from the competition. The 3-D renderings will help us experiment with various design elements until we get just the right look you want.
As the manufacturing and installation process begins on your custom trampolines, mats, and other fixtures, we will go to work on the promotional materials aligned with your brand. With your input and ideas, we will help you define the optimal advertising venues for your community.
This could include print material, such as advertisements, brochures, and flyers, postcards/mailings, coupons, etc. But don’t forget to think big, too! Billboards along major roadways, signage and promotional banners and even sponsorships of local teams or events are possible. You are only limited by your budget.
In addition to print and physical advertising, we also help you manage every aspect of the digital experience for your target audience. We help you carry through your trademarked brand to your website, Facebook page, and other social media platforms.
We help you identify appropriate audiences using Facebook and Twitter advertising tools, so that you can confidently and strategically place ads and boost posts to reach your audience sweet spot. Our team of experts can even help you build your followers and reach them regularly through promotions, posts, and blogs that will keep your name in front of them on a daily basis.
Your brand is critical to the success of your business, and executing your brand strategy effectively will help you achieve business success. Our team of marketing and branding experts are ready to help you go from concept to finished product with professional, stylish, and inviting designs.